Jewelry
Friday, August 1st, 2008
How would you start marketing handmade jewelry?
My mom makes handmade jewelry out of sterling silver and natural stones, and most recently enamel. She is always receiving complements on her pieces, and has had one bracelet featured in a jewelry magazine, as well as a few pieces in galleries. But she wants to start selling them on a larger basis, how could she start doing that? Does anyone know where she can find a representative? Thanks!
hey, thank you so much for responding, your answers were very helpful!
Since your mom has never had a business before, I would strongly recommend that you both talk to a business counselor before you do anything especially spend money. You have to determine whether you’ll start a web based business or one with a store front. I’d call the local office of SCORE (go to http://www.score.org and input your zip code to find the chapter nearest you), the advice is FREE.
The counselor at SCORE will most likely advise you to write a business plan which is very good advice because it will force you to dig out all of the start up details and the costs of starting a handmade jewelry business and force you to also understand all of the aspects of this business including the customers you’ll concentrate on (your market ) and how you’ll go after them.
You’ll need to register the business with your state controller’s office and make sure that you have any city and county licenses if any are needed where you live. All of this will come out in a business plan.
Try this link :
http://www.ychange.com/small-business-consulting-articles.html and read some of the articles especially the ones about a business plan and starting a business.
Good Luck
Jewelry – Vari2ty
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